News Releases

ATK Sporting Names 2014 Dealers of the Year

January 29, 2015

Arlington, Va., 29, 2015 – ATK (NYSE: ATK) received the “Company of the Year” award from SHOT Business at the Bonnier Outdoor Group breakfast during the 2015 Shooting Hunting Outdoor Trade (SHOT) Show in Las Vegas, Nevada. The award is given each year to a company or organization in the shooting sports industry, based on community outreach and efforts to preserve our nation’s hunting and shooting heritage and to protect firearms freedom.

“The SHOT Business Awards celebrate leadership—leadership in the shooting sports industry and leadership in the community,” said SHOT Business Editor Slaton L. White. “The recipients of the SHOT Business Awards have all shown exceptional commitment to the promotion and preservation of hunting and the shooting sports and to the Second Amendment.”

ATK was recognized for its role as a leading supporter of the National Shooting Sports Foundation’s (NSSF) Project ChildSafe campaign, which promotes safe firearms handling and storage practices for all firearm owners. ATK was also celebrated for lending financial support to the NSSF Rimfire Challenge and the Challenge’s Ammo Roundup program, which helped ensure competitors in these important matches had ammunition to shoot.

“At ATK, we’re proud of the products we make, and we’re proud of our record as responsible corporate citizens,” said Mark DeYoung, ATK’s president and CEO. “This award is a testament to our employees’ efforts to engage in the communities where they live and work, and an absolute commitment to promoting safety in the use of our products.”

ATK has a long-standing heritage of conservation, and the company partners with numerous organizations to support conservation efforts, such as Rocky Mountain Elk Foundation, the National Rifle Association, Pheasants Forever, Quail Forever, and the National Wild Turkey Federation, among others. ATK is also a diamond-level supporter of the Congressional Sportsmen’s Foundation (CSF), with DeYoung serving as Chairman of the CSF’s Board of Directors.

In addition to the company’s award, ATK employee Ryan Bronson and Federal Premium Brand Ambassador Julie Golob were both nominated for “Person of the Year,” with Golob winning the award. Golob, a champion shooter, hunter, Army veteran and mother, received the award for her efforts to promote the shooting sports, encourage firearms safety, and maintain a positive public image. Golob has won more than 120 championship titles in seven different action-shooting disciplines, making her one of the most accomplished professional shooters in the world. Federal Premium Ammunition announced in October that it had partnered with Golob and that she will use Federal Premium ammunition in competition and on hunts. She will also wear the Federal Premium logo prominently on her competition shooting shirt and represent the brand in marketing materials.

Bronson works as the senior manager of conservation and public policy for ATK’s Sporting Group in Anoka, Minnesota and is active in the company’s community outreach efforts.

To learn more about ATK’s contributions in the community, please read the company’s Corporate Social Responsibility report found at www.atk.com/about/corporate-social-responsibility.

ATK is an aerospace, defense, and outdoor sports and recreation company with operations in 21 states, Puerto Rico and internationally. ANOKA, Minn. - January 29, 2015 - ATK gives top honors to South Carolina’s Palmetto State Armory at the 2015 Shooting Hunting Outdoor Trade (SHOT) Show, naming it 2014 ATK Dealer of the Year.

“Huge inventory expansions and phenomenal sales increases, especially with Bushnell® accessories and Savage Arms™ firearms, plus a solid dedication to our buyer’s programs, earned Palmetto State Armory this title,” said ATK Sporting Group Vice President of Sales Jim Bruno. “Owner Jamin McCallum built his business from the ground up and endlessly strives to give his customers the very best products and service. His incredible marketing efforts, sales strategies and hard work are quite impressive.”

With this win, Palmetto State Armory continues a string of major awards from ATK Sporting which includes the 2013 Accessory Dealer of the Year Award and the 2012 Overall Dealer of the Year Award. 

Palmetto State Armory’s values and commitment to excellence are based on a belief that every hard-working American deserves the right to a high-quality firearm at a fair price. This value is instilled into every one of the company’s 250-plus employees.

In addition, Ohio-based Vance Outdoors earned the Firearms Dealer of the Year Award, while Minnesota-based Reed’s Sporting Goods took home the Ammunition Dealer of the Year Award. The ATK Shooting Accessory Dealer of the Year Award went to Ohio’s Goschinski’s Fin, Feather & Fur.

“We congratulate all the winners,” Bruno said. “Our relationship with them and all of our customers is the lifeline to our business. We look forward to working together on big, new ideas that will nurture and grow all of our retailer relationships in 2015 and beyond.”

[Photo Caption]: Palmetto State Armory Owner Jamin McCallum (center) with ATK Sporting sales staff Matt Landsea, Todd Seyfert, Jim Bruno and Tim Phillips (left to right).News and information can be found on the Internet at www.atk.com, on Facebook at www.facebook.com/atk or on Twitter @ATK.

For further information: Media Contact: Amanda Covington Phone: 703-412-3231 Email: amanda.covington@atk.com Investor Contact: Michael Pici Phone: 703-412-3216 Email: michael.pici@atk.com


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