Vista Outdoor Unveils Updated Corporate Social Responsibility Website
Vista Outdoor Launches Conservation Campaign
August 26, 2016
FARMINGTON, Utah, Aug. 26, 2016 /PRNewswire/ -- Vista Outdoor Inc. ("Vista Outdoor") (NYSE: VSTO), announced it has published an updated corporate social responsibility (CSR) website to share the company's efforts in the areas of conservation, safety, community service, and diversity and inclusion. The site can be found at www.vistaoutdoor.com/social-responsibility.
"Vista Outdoor has an outstanding record of being a responsible corporate citizen," said CEO Mark DeYoung. "This new website allows us to showcase our efforts across our 50 brands in a more effective and visible way. I'm proud of our employees for embracing a culture of responsibility and for actively giving back to our communities."
As part of the updated CSR, Vista Outdoor also launched a new conservation campaign, named Conservation Counts, to align the company's efforts in conservation.
"As a leading outdoor sports and recreation company, Vista Outdoor is a strong supporter of conservation," said DeYoung. "We created the Conservation Counts campaign as a way to align our company's many conservation-related efforts and share our overarching approach to supporting conservation of wildlife and wild places. Our company has a very diverse consumer base, who are interested in many different outdoor activities, and we believe that all conservation efforts count, no matter how big or small. We are committed to conserving our natural wonders, resources and public lands for all outdoor enthusiasts to pursue their adventures."
Through the sale of the company's firearms, archery and ammunition products, Vista Outdoor contributed nearly $84 million in its fiscal year 2016 through the Pittman-Robertson Act to help fund wildlife conservation in the United States.
In addition to conservation, the company's CSR showcases its commitment to safety, community service and diversity and inclusion.
"Whether it's through our commitment to safety in the work place, giving back to those in need, serving military members and veterans, or supporting diversity and inclusion in our workforce, we understand the important role that Vista Outdoor can play in making the community – and the world – a better place. We are committed to being a good corporate citizen." said DeYoung.
About Vista Outdoor Inc.
Vista Outdoor is a leading global designer, manufacturer and marketer of consumer products in the growing outdoor sports and recreation markets. The company operates in two segments, Shooting Sports and Outdoor Products, and has a portfolio of well-recognized brands that provides consumers with a wide range of performance-driven, high-quality and innovative products for individual outdoor recreational pursuits. Vista Outdoor products are sold at leading retailers and distributors across North America and worldwide. Vista Outdoor is headquartered in Farmington, Utah and has manufacturing operations and facilities in 13 U.S. States, Canada, Mexico and Puerto Rico along with international sales and sourcing operations in Asia, Australia, Canada, Europe and New Zealand. For news and information visit www.vistaoutdoor.com or follow us on Twitter @VistaOutdoorInc and Facebook at www.facebook.com/vistaoutdoor.
SOURCE Vista Outdoor Inc.