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  • February 14, 2018
    Bushnell Adds to Growing Stable of Rising Shooting Stars

    OVERLAND PARK, Kansas – Bushnell, an industry leader in high-performance optics, announces the signings of Josh Eernisse, Robert Upegui and Kim Tran to Bushnell’s Sponsored Shooter program....

  • February 14, 2018
    Will Primos Announces Fundraising Campaign of Gibson Replica Calls to be Auctioned by NWTF Primos ‘TRUTH About Hunting’ Show Hosts Answer Questions and Sign Autographs in Booth 1121

    FLORA, Mississippi – Primos Hunting, a leading innovator of game calls and hunting accessories, will showcase several new products, including turkey calls and blinds, at the 2018 NWTF Convention...

  • January 29, 2018

    HYDE PARK, Utah – Camp Chef, a leading innovator of outdoor cooking gear, is proud to announce the new SmokePro SG pellet grill. This grill includes innovative features that enable cooking...

  • January 19, 2018
    Four-Time World Steel Challenge Speed Shooting Champion KC Eusebio Chooses Bushnell

    OVERLAND PARK, Kansas – Bushnell, the industry leader in high-performance optics, announces the signing of KC Eusebio to Bushnell’s Ambassador/Shooting Team. He will represent Bushnell at...

  • January 19, 2018
    Simmons ProTarget, Venture, AETEC and Whitetail Classic Offer Value and Performance for Hunters and Shooters

    OVERLAND PARK, Kansas – Simmons, a leading producer of high-quality, high-value sporting optics, will launch more than a dozen new optics at the 2018 SHOT Show, January 23 to 26 at the Sands...

  • January 19, 2018
    New Night Optics Products on Display at 2018 SHOT Show

    OVERLAND PARK, Kansas – Night Optics USA, an industry leader in the production of innovative, professional quality night vision gear, will introduce the world’s first continuous calibration...

  • January 19, 2018
    Partnership Precedes CamelBak’s Entrance into Hunt Market

    FLORA, Mississippi – Primos Hunting, a leading innovator of game calls and hunting accessories, announces CamelBak as an official partner for Primos’ award-winning “TRUTH About Hunting”...

  • January 19, 2018
    Bushnell Introduces Tac Optics, Adds to Popular AR Optics and Elite Tactical Lines

    OVERLAND PARK, Kansas – Bushnell, the industry leader in high-performance sport optics, will launch more than a dozen new optics at the 2018 SHOT Show, January 23 to 26 at the Sands Expo Center...

  • January 18, 2018

    OVERLAND PARK, Kansas – BLACKHAWK!, an industry leader in tactical products, will launch several new products to dealers at booth 14551 at the 2018 Shooting Hunting and Outdoor Trade (SHOT) Show...

  • January 18, 2018

    OVERLAND PARK, Kansas – Hoppe’s, the best known name in gun care products, will launch new products to dealers at booth 14551 at the 2018 Shooting Hunting and Outdoor Trade (SHOT) Show in Las...

  • January 18, 2018

    Overland Park, KS – Champion Traps & Targets, makers of interactive and challenging target systems, will launch new products to dealers at booth 14551at the 2018 Shooting Hunting and Outdoor...

  • January 18, 2018

    OVERLAND PARK, Kansas – RCBS, the leading manufacturer of ammunition reloading equipment for rifles and pistols, will launch a new product to dealers at booth 14551 at the 2018 Shooting Hunting...

  • January 13, 2018
    See the Bushnell Impulse at the 2018 ATA Show in Indianapolis

    OVERLAND PARK, Kansas – Bushnell, the industry leader in trail cameras, announces an enhanced level of cellular performance with the new Impulse cellular trail camera. The new Bushnell Impulse...

  • January 10, 2018
    Visit Booth #1919 at the 2018 ATA Show in Indianapolis

    AMERICAN FORK, Utah – Bee Stinger, the archery-industry leader in stabilizers and related equipment, announces the new MicroHex stabilizer with Countervail® technology. Bee Stinger MicroHex is...

  • January 10, 2018
    Primos to Reveal Cutting-Edge Augmented Reality App in Conjunction with Its Newest Double Bull Blind

    FLORA, Mississippi – Primos Hunting, a leading innovator of game calls and hunting accessories, is set to announce a revolutionary new hunting blind to flagship the premium Double Bull brand....

  • January 10, 2018

    ANOKA, Minnesota – Alliant Powder, a leading manufacturer of smokeless propellant, will launch improved Red Dot and Green Dot reloading powders during the 2018 SHOT Show (Booth No. 14551),...

  • January 09, 2018
    New Trail Cameras and Calls Highlight Primos New Product Offerings

    FLORA, Mississippi – Primos Hunting, a leading innovator of game calls and hunting accessories, will host hunting celebrity Jim Shockey and unveil several new products, including calls and trail...

  • January 09, 2018
    Levi Morgan and Tim Gillingham Will Make Daily Appearances, Demonstrate New Products

    AMERICAN FORK, Utah – Gold Tip, maker of the toughest arrows and crossbow bolts on the market, invites attendees of the 2018 Archery Trade Association (ATA) Show in Indianapolis to visit the...

  • November 15, 2017
    New Bushnell Elite Tactical Delivers Extreme Long Range Precision

    OVERLAND PARK, Kansas – Bushnell, an industry leader in high-performance optical solutions, announces an enhanced level of precision and performance with a new Elite Tactical flagship riflescope –

  • November 07, 2017

    Overland Park, KS – Online retailer OpticsPlanet has awarded M-Pro 7, a combat proven gun cleaner, Best Advanced Small Arms Cleaning Kit in its 2017 Brilliance Awards. Decided by popular vote,...

  • November 07, 2017

    Overland Park, KS – Online retailer OpticsPlanet has awarded BLACKHAWK!, leading manufacturer of high-tech holsters and tactical accessories, Best Tactical Holster in its 2017 Brilliance Awards....

  • November 07, 2017

    Overland Park, KS – Online retailer OpticsPlanet has awarded Champion Traps & Targets, makers of interactive and challenging target systems, Best Target in its 2017 Brilliance Awards. Decided by...

  • October 31, 2017
    Gold Tip and Bee Stinger Employee Jeff Fabry Continues Para Championship Dominance

    AMERICAN FORK, Utah – Gold Tip and Bee Stinger Paralympic shooter Jeff Fabry recently won the 2017 World Archery Para Championships in Beijing, China. For Fabry, a Gold Tip employee from...

  • October 26, 2017
    Bushnell Equinox Z and Speedster III Radar Gun Awarded Best of the Best

    OVERLAND PARK, Kansas – Bushnell, an industry leader in high-performance outdoor products, announced it has won two 2017 Brilliance Awards from online retailer OpticsPlanet for best Digital...

  • October 16, 2017
    Three Laser Sight Systems Join the Popular AR Optics Line

    OVERLAND PARK, Kansas – Bushnell, an industry leader in high-performance optical solutions, announces the addition of three high-end laser sights to its industry-leading line of AR Optics....

  • September 19, 2017
    Helmets Gain Sizing Option and Colors, Sunglasses Pay Tribute to Tour de France Team

    PARIS, FRANCE & OVERLAND PARK, Kansas – For 2018, Bollé has made several key changes to its lines of road helmets and sunglasses. With these enhancements, the brand has its most complete and...

  • September 19, 2017
    Helmets Gain Sizing Option and Colors, Sunglasses Get Stylish New Frames

    PARIS, FRANCE & OVERLAND PARK, Kansas – For 2018, Bollé has made several key changes to its helmets and sunglasses for riding in the city. While the emphasis remains on safety and performance,...

  • September 19, 2017
    Trackdown is Flagship of an Expanded Collection of Products for Off-Road Riders

    PARIS, FRANCE & OVERLAND PARK, Kansas – Trackdown, the first Bollé helmet designed from the ground up specifically for the demands of mountain biking, is outfitted with category-leading safety...

  • September 13, 2017

    CamelBak Products, LLC as part of Vista Outdoor, is pleased to announce the appointment of Hermann Hartje as their new distributor in Austria. Beginning October 1, 2017, the CamelBak bike, run,...

  • August 09, 2017

    OVERLAND PARK, Kansas – RCBS, the leading manufacturer of ammunition reloading equipment for rifles and pistols, has selected the National 4-H Shooting Sports Program as the recipient of their...

  • August 09, 2017

    Lewiston, Idaho – CCI/Speer announced that it has opened its rimfire expansion at its Southport facility in Lewiston, Idaho. The brands, part of the Vista Outdoor portfolio, held a ribbon...

  • July 27, 2017

    OVERLAND PARK, Kansas –Champion Traps and Targets, makers of interactive and challenging target systems, announced that the 2017 Tom Knapp Memorial Scholarships were awarded to Sandra Gaylord of...

  • July 26, 2017
    New Waist Belt Compression Wings Make Hike Classic an Even Better Fit

    PETALUMA, Calif. – The best can always get better - and that’s why CamelBak took its two most popular outdoor packs and recreated them from the ground up so hikers can summit higher peaks and...

  • July 26, 2017
    Chute Line Adds 32oz. Size and Magnetic Cap To Up Ante in CamelBak’s Vacuum Insulated Collection

    PETALUMA, Calif. – Oh, snap! CamelBak Chute® becomes Chute® Mag and gets a complete redesign for easy, high flow drinking. Chute Mag’s rugged, industrial design features a brand-new top with...

  • July 26, 2017
    A Sleek Silhouette and Leak-proof Cap Help Brook Keep Up with Even the Busiest of Days

    PETALUMA, Calif. – CamelBak® is synonymous with on-the-go hydration and welcomes Brook™ to the family that includes some of the world’s most popular reusable water bottles. Whether next to...

  • July 26, 2017
    The Nano™ Vest and Nano™ Handheld Barely Exist While Still Providing Necessary Cargo and Hydration to Fuel Your Adventure

    PETALUMA, Calif. – The trails are calling and we dare you to break free and explore. The new Nano™ Vest and Nano™ Handheld hydration systems from CamelBak are designed to be undetectable on...

  • July 24, 2017
    Gold Tip and Bee Stinger Archers Continue to Dominate the IBO Circuit

    AMERICAN FORK, Utah – Gold Tip and Bee Stinger pro shooter Levi Morgan won the third and final leg of the IBO (International Bowhunter's Organization) Triple Crown in Tionesta, Pennsylvania,...

  • July 20, 2017
    New Seed Blends Complete Year-Round Deer Nutrition Plan

    FLORA, Mississippi – Primos Hunting, a leading innovator of game calls and hunting accessories, has added a line of top-end food plot seeds to its popular Take Out attractants and minerals. The...

  • July 20, 2017
    Gold Tip Supports Scouting and Youth Archery Programs

    AMERICAN FORK, Utah – Gold Tip, maker of the toughest arrows and crossbow bolts on the market, is now the official archery partner of the Boy Scouts of America. Gold Tip will become the...

  • July 14, 2017
    Four New Optics Fill Out the AR Optics Line

    OVERLAND PARK, Kansas – Bushnell, an industry leader in high-performance optical solutions for more than 65 years, has extended its popular AR Optics line with four additional sights that are...

  • July 13, 2017
    Vista Outdoor Becomes Official Conservation Partner of Boy Scouts of America

    Vista Outdoor Inc. ("Vista Outdoor") (NYSE: VSTO), announced today that it has entered into a wide-ranging partnership with the Boy Scouts of America. Vista Outdoor is now the official...

  • July 12, 2017

    OVERLAND PARK, Kansas - Weaver, an industry leader in high-performance optics and mounting systems for more than 80 years, continues its uest to produce the best mounting solutions on the market...

  • July 12, 2017

    ANOKA, Minnesota – Federal Premium Ammunition recently announced the recipient of the seventh annual Bill Stevens 4-H Leadership Award. Mr. Steve Pritchard from Nebraska was recently honored...

  • July 05, 2017

    OVERLAND PARK, Kansas – Night Optics USA, an industry leader in the production of innovative, professional quality night vision gear, introduces the new Sentry 14 1x 4G Night Vision Monocular....

  • July 05, 2017
    Best-In-Class Optics Line Includes Riflescopes and Binoculars

    OVERLAND PARK, Kansas – Bushnell, an industry leader in high-performance optical solutions for more than 65 years, offers a new line of high-quality, performance-driven optics for modern hunters...

  • June 26, 2017
    Gold Tip and Bee Stinger Teams Continue to Dominate IBO Tournaments

    AMERICAN FORK, Utah – Gold Tip and Bee Stinger pro shooter Levi Morgan won the second leg of the IBO National Triple Crown in Bloomington, Indiana, capturing the podium of the Pro Release class....

  • June 08, 2017
    Gold Tip Pro Brian Luallen Captures First Title in Kentucky

    AMERICAN FORK, Utah – Gold Tip and Bee Stinger pro shooter Brian Luallen recently won his first professional tournament at the Archery Shooters Association (ASA) Pro/Am in London, Kentucky. In...

  • June 07, 2017
    Primos Hunting Founder among Six Inducted into Hall of Fame at Mississippi Wildlife Heritage Museum

    FLORA, Mississippi – Primos Hunting Founder Will Primos was among six outdoor leaders inducted into the Mississippi Outdoor Hall of Fame at a celebration inaugurating the Mississippi Outdoor...

  • June 02, 2017

    OVERLAND PARK, Kansas – One year ago, Bollé brought its first-ever line of camouflage sunglasses to market. The result of a collaboration with Michael Waddell, host of the Outdoor Channel show...

  • June 01, 2017
    Official Partnership Kicks Off With Special Edition Fasthouse Moto-9, With Plans for Additional Collaborative Helmets & Accessories Ongoing

    SCOTTS VALLEY, Calif. – Bell Helmets, an industry leader since 1954 in helmet technology and innovation, and Fasthouse, one of motocross’ most core and authentic lifestyle brands, are...

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