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May 03, 2016

PETALUMA, Calif. – For those who want cold water all day long, CamelBak® has got your Bak. The global leader in personal hydration introduces Chute® Stainless Vacuum Insulated, a double-wall...

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April 22, 2016

PETALUMA, Calif. – CamelBak®, the global leader in personal hydration, is proud to launch National Park bottles in celebration of Earth Day. $2 from every limited edition bottle sold will be...

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April 22, 2016
RCBS Experts Use Refurbished Products to Teach Youth Reloaders

OVERLAND PARK, Kansas – RCBS, the leading producer of high-quality reloading equipment for more than 60 years, attended the Palma High Power Shooting Match at Sacramento Valley Shooting Center...

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March 23, 2016
Nine New Models Showcase Brand’s Approach to the Art and Science of Making Premium Eyewear

Paris, France & Overland Park, KAN - March 2016 – The latest additions to Serengeti’s Classics Series make a statement about the brand’s longstanding commitment to making premium sunglasses...

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March 10, 2016
Collection of Six Commemorative Sunglasses Celebrates Storied Race and Confirms Brand’s Commitment to Improving the Experience of Driving

Paris, France & Overland Park, Kansas – From the very beginning, Serengeti Eyewear has had a deep connection to automobiles and driving. The brand’s legendary high-performance glass lenses...

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March 04, 2016
Levi Morgan Continues Dominant Run with First-Place Finish in Foley, Alabama

AMERICAN FORK, Utah – Gold Tip/Bee Stinger pro shooters Levi Morgan, Tommy Gomez and Chance Beaubouef finished 1-2-3 at the first Archery Shooters Association (ASA) Pro/Am tour leg of the year...

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February 10, 2016
Attendees Can Visit with Will Primos, Jimmy Primos and Brad Farris

FLORA, Mississippi – Primos Hunting, a leading innovator of game calls and hunting accessories, invites attendees of the 2016 National Wild Turkey Federation Convention and Sport Show in...

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February 05, 2016

OVERLAND PARK, Kansas – The new TecGrip Inside the Waistband (IWB) and Pocket holsters from BLACKHAWK! keep firearms concealed and secure. Designed for civilian and law enforcement concealed...

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February 02, 2016
New Cleaning Formula Is Designed to Revive Malfunctioning Firearms

OVERLAND PARK, Kansas – Hoppe’s, the best-known name in gun care products, releases a new state-of-the-art formula called Gun Medic to help shooters of all disciplines clean and lubricate...

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January 28, 2016

OVERLAND PARK, Kansas – The all-new BLACKHAWK!® Knoxx® SpecOps Gen III™ Stock with Recoil Suppression Technology effectively reduces felt recoil by up to 80 percent, taking the original...

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January 28, 2016

OVERLAND PARK, Kansas – Bushnell has recognized Andrew McKean with the 2016 Bill McRae Lifetime Achievement Award. The Bill McRae Lifetime Achievement Award was established by Bushnell to honor...

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January 27, 2016

Munich, January 2016 – Water isn’t the only beverage people reach for during the day, especially during cold winter months when people crave hot beverages like tea and coffee to keep them...

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January 16, 2016

OVERLAND PARK, Kansas – BLACKHAWK!, a leading manufacturer of tactical and law enforcement gear, will host top competitive shooters in the Vista Outdoor booth (#14551) at the 2016 SHOT Show in...

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January 16, 2016

FLORA, Mississippi – Primos Hunting, a leading innovator of game calls and hunting accessories, invites attendees of the 2016 Shooting Hunting and Outdoor Trade (SHOT) Show in Las Vegas to visit...

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January 15, 2016

OVERLAND PARK, Kansas – Bushnell welcomes legendary hunters and competitive shooters to the Vista Outdoor booth (#14551) at SHOT Show in Las Vegas, January 19-22. Show attendees will have the...

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January 15, 2016

OVERLAND PARK, Kansas – Hoppe’s, the best-known name in gun care products, welcomes competitive shooting icons to the Vista Outdoor booth (#14551) at the SHOT Show in Las Vegas, January 19-22....

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January 07, 2016

OVERLAND PARK, Kansas - Bushnell® is an industry leader in high-quality optics that are waterproof, fog-proof and shock proof. Now, consumers can add bear-snack-proof, crazy-brother-in-law-proof...

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January 05, 2016

PETALUMA, Calif (January 5, 2016) – CamelBak®, the inventor and global leader in hydration today announced new leadership. Long-time CEO Sally McCoy steps down after nine years in her role, and...

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December 15, 2015

OVERLAND PARK, Kansas – Online retailer OpticsPlanet has awarded Bushnell®, one of the most recognizable and trusted names in precision hunting, tactical and recreational optics and...

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December 14, 2015

OVERLAND PARK, Kansas – Online retailer OpticsPlanet has awarded BLACKHAWK!®, leading manufacturer of high-tech holsters and tactical accessories, Best Holster Brand, Best Tactical Vest and...

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December 01, 2015
Cast Your Vote Online Now Through December 6

Flora, Mississippi – Primos® TRUTH About Hunting, one of the most beloved hunting shows on television, has been nominated for Fan Favorite at the 16th Annual Outdoor Sportsman Awards. Formerly...

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November 06, 2015
Brand’s Most Advanced Collection of Protective Eyewear

Overland Park, Kansas – Bollé Safety, a worldwide leader in protective eyewear, is launching its most technologically advanced, highest performing safety glasses to date, Silium+. This new...

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October 16, 2015

PETALUMA, Calif. – CamelBak®, the originator and global leader in personal hydration, is proud to be the official water provider for the Red Bull® Rampage. The 2015 Red Bull Rampage is the...

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October 15, 2015
Fans Can Earn Store Credit When They Vote for their Favorite Brands Online

OVERLAND PARK, Kansas – Online retailer Optics Planet has named BLACKHAWK!, one of the most recognizable and trusted names for tactical gear, accessories and apparel, a finalist for its 2015...

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October 15, 2015
Fans Can Earn Store Credit When They Vote for Their Favorite Brands Online

OVERLAND PARK, Kansas – Online retailer Optics Planet has named Bushnell, one of the most recognizable and trusted names in precision hunting, tactical and recreational optics and accessories, a...

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