Press Releases

CamelBak Enters Cooler Market with ChillBak Pack 30
This new, innovative backpack cooler features separated cold and dry storage as well as an integrated hydration system, making e packing food and water easier than ever.
At CamelBak, we’re thrilled to jump head first into a new category that combines our best-in-class hydration systems with an essential piece of gear that everyone heading to the outdoors will appreciate.

PETALUMA, Calif. — CamelBak®, the global leader in personal hydration products and a Vista Outdoor Inc. (NYSE: VSTO brand), launches its first cooler backpack for Summer 2022. The ChillBak™ Pack 30 brings a fresh approach to the cooler market, combining an integrated 6-liter reservoir system for on-the-go hydration, along with a roll-top closure which aids in cooling efficiency and provides added storage for any summer adventure. The new ChillBak™ Pack 30 is available now at authorized CamelBak dealers and www.camelbak.com

“At CamelBak, we’re thrilled to jump head first into a new category that combines our best-in-class hydration systems with an essential piece of gear that everyone heading to the outdoors will appreciate,” says Tony Vontz, director of soft goods and sport at CamelBak. “We believe that integrating useful features such as our Fusion™ 6-liter group reservoir is the way of the future for soft coolers. It not only provides added value to our customers, it just makes life easier with fewer things to bring along.”

The ChillBak Pack 30 is a soft cooler backpack that allows you to simplify packing by combining two pieces of essential gear into one package. What sets the ChillBak Pack 30 apart is the integrated Fusion six-liter group hydration reservoir, roll-top closure with separated dry and cold storage compartments, and a full-featured carrying system which includes a sternum strap and waist belt for added stability. The 20-liter cooler compartment holds 24, 12-ounce cans and 15 pounds of ice, and keeps contents cold for up to 72 hours.

To make the ChillBak Pack 30 an adventure companion for the long haul, CamelBak utilized Bluesign Approved TPU coated 400D nylon ripstop as well as a molded EVA base for durability in rugged environments. A zippered back panel provides easy access to the Fusion group reservoir, while an externally located tap-style pour spout makes for easy filling of bottles and cups.

Two expandable mesh side pockets — one zippered, one top loaded — make room for small essentials and easy access on the go. For situations where the Fusion group reservoir is not needed, users can remove the reservoir to gain six-liters of additional dry storage in addition to the four-liters already available in the roll-top portion of the bag.

The new ChillBak Pack 30 is available now at www.CamelBak.com. For more information about CamelBak, please visit www.camelbak.com.

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About CamelBak
Founded in 1989, CamelBak® invented the hands-free hydration category and is the global leader in personal hydration gear. CamelBak is achieving its mission to continually reinvent and forever change the way people hydrate and perform by offering a mix of award-winning products that include everything from technical hydration packs to reusable bottles. For more information about CamelBak, please visit https://www.camelbak.com.

About Vista Outdoor Inc.
Vista Outdoor (NYSE: VSTO) is the parent company of more than three dozen renowned brands that design, manufacture and market sporting and outdoor products. We serve a broad and diverse range of consumers around the globe, including outdoor enthusiasts, golfers, cyclists, backyard grillers, campers, hunters, recreational shooters, athletes, as well as law enforcement and military professionals. Our reporting segments, Outdoor Products and Sporting Products, provide these consumers with a wide range of performance-driven, high-quality and innovative outdoor and sporting products. Our operating model leverages shared resources across brands to achieve levels of excellence and performance that would be out of reach for any one brand on its own. Brands include Remington Ammunition, Bushnell, CamelBak, Bushnell Golf, Foresight Sports, Fiber Energy Products, Bell Helmets, Camp Chef, Giro, QuietKat, Stone Glacier, Federal Ammunition and more. Vista Outdoor products are sold at leading retailers and distributors across North America and worldwide. For news and information, visit our website at www.vistaoutdoor.com.

For further information: Eric Hockman, eric@outsidepr.com