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Bell + Giro Employees Lend a Hand in Wildfires

It’s no surprise our Scotts Valley, Petaluma and Oroville, CA locations have been fighting a wildfire battle worse than the area has seen in 100+ years. Around the country, news and photos demonstrate the bright orange glow, the layers of ash and devastating stories. But if you look close, through the heavy hindrance of smoke, there are helpers.

Two Vista employees, Chris Killen of Bell Helmets, and Dain Zaffke of Giro, played different roles in helping others during the California wildfires.

Chris Killen, Global Marketing and PR at Bell Helmets, was  featured in a Los Angeles Times article. When Chris shared the story on his LinkedIn page, he said, “We went up the mountain to fight for those who desperately needed the help. We would do it again in a heartbeat.” Chris and his friends -some of whom were up on the mountain with him – are working on an annual event to benefit those who lost homes as they begin rebuilding.

Dain Zaffke, Senior Director of Marketing at Giro, wrote a piece about his friend, Justin Robinson, and his heroic efforts to help save 25 homes from the wildfires. The piece was published last week in Outside Magazine. Dain hosted Justin, his wife, and his two daughters at his home for two weeks during the evacuation.

Congrats to the crews stepping up to make a huge difference during a time of desperation for Northern Californians.