CamelBak will donate $1.00 from the sale of every KickBak to non-profit PeopleForBikes as an ode to the company’s roots in the bike community. PeopleForBikes connects millions of individuals to form a single, powerful voice to advocate for bike riders of all types. In collaboration with city, state and national decision makers PeopleForBikes works to encourage investments in bicycling that make communities better places to live and work.

“CamelBak was an idea born on a bike, so it only made sense that we create a special program to support our friends at PeopleForBikes,” said Jeremy Galten, Vice President of Product, CamelBak. “We support their cause and strongly believe in getting more people on bikes.” For more information about KickBak from CamelBak, please visit our website.

For more information about PeopleForBikes and how you can be involved, please visit their website.